Managing Facebook ads manually can be exhausting, especially when you’re scaling campaigns, optimizing budgets, and preventing wasted ad spend. But what if you could automate everything—pausing underperforming ads, restarting successful ones, and adjusting budgets without lifting a finger? That’s where Facebook Automated Rules come in. With the right rules in place, you can pause losing ad sets, restart them at midnight, and even scale winners automatically. In this guide, we’ll walk you through the best Facebook ad rules to save money, improve performance, and ensure your ads run efficiently—without constant micromanagement. Let’s dive in! 🚀
Restart Automatically Paused Ad Sets at 12 AM
Here’s the formatted version for the Elementor text widget for easy readability:
Setting the Scope to Target Only Paused Ad Sets
📌 Apply Rule To: All Paused Ad Sets
Defining the Condition for Ad Sets to Turn On
1️⃣ Click ➕ Add Condition
2️⃣ Select Spend (Previous Day) > $1 (or ₹50, or any minimal spend threshold)
💡 This ensures that only ad sets that were active at some point yesterday but are now off will be restarted.
Action
🚀 Turn On Ad Sets
Scheduling the Rule to Run at Midnight (IST)
1️⃣ Click Schedule
2️⃣ Select Custom Schedule
3️⃣ Choose Daily at 12:00 AM (IST)
Naming the Rule & Saving
📝 Example Name: Restart Paused Ad Sets at Midnight
✅ Click Create
